{"id":1908,"date":"2024-03-13T12:27:41","date_gmt":"2024-03-13T10:27:41","guid":{"rendered":"https:\/\/brandbits.nl\/?page_id=1908"},"modified":"2025-06-16T09:33:05","modified_gmt":"2025-06-16T07:33:05","slug":"tone-of-voice","status":"publish","type":"page","link":"https:\/\/brandbits.nl\/en\/merkidentiteit\/verbale-identiteit\/tone-of-voice\/","title":{"rendered":"Tone of voice"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1908\" class=\"elementor elementor-1908\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14065365 e-flex e-con-boxed e-con e-parent\" data-id=\"14065365\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58fda0a8 elementor-widget elementor-widget-breadcrumbs\" data-id=\"58fda0a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/brandbits.nl\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e703975 elementor-widget elementor-widget-heading\" data-id=\"e703975\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-a-split=\"char\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Tone of voice<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-500f58ea elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"500f58ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>De stijl voor alle interne en externe communicatie. Het is d\u00e9 manier waarop een merk haar doelgroepen aanspreekt.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a1f5b4c e-flex e-con-boxed e-con e-parent\" data-id=\"3a1f5b4c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1cdfce88 e-flex e-con-boxed e-con e-parent\" data-id=\"1cdfce88\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-48fe10c9 e-flex e-con-boxed e-con e-child\" data-id=\"48fe10c9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f9264a4 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"7f9264a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"word\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Laat je merk praten met een stem die gehoord wordt<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63548cf2 elementor-widget elementor-widget-text-editor\" data-id=\"63548cf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Bij BRANDBITS\u00ae, geloven we dat de juiste tone of voice de kern van je merk uitdraagt. Het gaat hier niet enkel om de woorden die je kiest, of jij mensen met je of u aanspreekt, maar de manier waarop woorden resoneren met de doelgroep. Daarom is de tone of voice een belangrijk onderdeel binnen de verbale identiteit, het is de stem van jouw merk. Met de tone of voice vangen we de juiste toon \u2013 of het nu speels en informeel is of serieus en formeel. Door onze kennis en jouw inzicht in jouw doelgroep, brengen we jouw verhaal tot leven met woorden die blijven hangen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-272d119f container overflow e-flex e-con-boxed e-con e-parent\" data-id=\"272d119f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a406cc7 e-con-full e-flex e-con e-child\" data-id=\"a406cc7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4197a941 reveal2 elementor-widget elementor-widget-image\" data-id=\"4197a941\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"924\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-3-1-887x1024.webp\" class=\"attachment-large size-large wp-image-4012\" alt=\"Tone of voice voor Jamoneria\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-3-1-887x1024.webp 887w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-3-1-260x300.webp 260w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-3-1-768x887.webp 768w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-3-1.webp 1060w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5dfd2422 e-con-full e-flex e-con e-child\" data-id=\"5dfd2422\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e21ff0 reveal elementor-widget elementor-widget-image\" data-id=\"6e21ff0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"926\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-1-885x1024.webp\" class=\"attachment-large size-large wp-image-4010\" alt=\"Tone of voice voor Jamoneria\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-1-885x1024.webp 885w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-1-259x300.webp 259w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-1-768x888.webp 768w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/04\/Tone-of-voice-voor-bedrijven-1.webp 1058w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f77e5d9 e-flex e-con-boxed e-con e-parent\" data-id=\"4f77e5d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1c7f33db e-flex e-con-boxed e-con e-child\" data-id=\"1c7f33db\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3943b35e elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"3943b35e\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"word\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">De tone of voice is de vertaling van jouw merk<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1a4a4e elementor-widget elementor-widget-text-editor\" data-id=\"2b1a4a4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We streven ernaar om een tone of voice te cre\u00ebren die past bij de identiteit van je merk, maar ook bij de verwachtingen en behoeften van je doelgroep. Er moet dus een match zijn. Waarop gaat jouw doelgroep aan? Hoe wensen ze benaderd te worden? Gebruikt jouw branche specifieke vocabulaire? Het doel is om een stem te ontwikkelen die authentiek is en tegelijkertijd duidelijk is.\u00a0<\/p><p>De tone of voice is slechts \u00e9\u00e9n onderdeel van de verbale identiteit. Het vormt in zekere zin de basis voor het creatieve communicatieconcept en het verbale systeem. Je kan het vergelijken met spelregels, wat mag wel en wat mag niet. Door vast te houden aan een consistente tone of voice bereik je meer. Zo helpt het bij het cre\u00ebren van een herkenbare identiteit voor je merk. Wanneer mensen de boodschappen horen of lezen, kan men het merk meteen associ\u00ebren met een bepaalde stijl en persoonlijkheid. Daarnaast draagt de tone of voice bij aan de duidelijkheid van de boodschap. Het helpt om complexe informatie op een begrijpelijke en toegankelijke manier over te brengen. Genoeg redenen om jouw tone of voice aan te scherpen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d042bc0 e-flex e-con-boxed e-con e-parent\" data-id=\"2d042bc0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ec01044 elementor-widget elementor-widget-text-editor\" data-id=\"6ec01044\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"line\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Resoneert<\/strong> mijn tone of voice met de doelgroep?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-394289c0 elementor-widget elementor-widget-text-editor\" data-id=\"394289c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"line\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Is mijn tone of voice <strong>onderscheidend<\/strong>?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12201738 elementor-widget elementor-widget-text-editor\" data-id=\"12201738\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"line\" data-a-each=\"0.05\" data-obs-once=\"true\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hoe wil je dat jouw <strong>doelgroep<\/strong> jouw merk ervaart?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5b92fb elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a5b92fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Kan jij antwoord geven op deze vragen? Nee? Geen probleem. Wij helpen je graag om hier samen antwoord op te geven.&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44677b26 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"44677b26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Plan een afspraak<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ef8fa00 e-con-full overflow e-flex e-con e-parent\" data-id=\"1ef8fa00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17484508 elementor-widget elementor-widget-global elementor-global-1967 elementor-widget-shortcode\" data-id=\"17484508\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"1964\" class=\"elementor elementor-1964\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-e5c3c55 e-con-full e-flex e-con e-parent\" data-id=\"e5c3c55\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39b29ca elementor-widget elementor-widget-image-carousel\" data-id=\"39b29ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;5&quot;,&quot;slides_to_show_tablet&quot;:&quot;3&quot;,&quot;slides_to_show_mobile&quot;:&quot;2&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;pause_on_hover&quot;:&quot;no&quot;,&quot;pause_on_interaction&quot;:&quot;no&quot;,&quot;autoplay_speed&quot;:0,&quot;speed&quot;:6000,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Afbeelding carrousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Bersselaar-Constructie-Logo.svg\" alt=\"Bersselaar Constructie - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/GoodNews-Logo.svg\" alt=\"GoodNews - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Brunel-Logo.svg\" alt=\"Brunel - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Duni-Logo.svg\" alt=\"Duni - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2025\/12\/005.-BRANDBITS\u00ae-Website_Kaatje-Jans.svg\" alt=\"005. 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BRANDBITS\u00ae - Website_2Vrent\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"15 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Gemeente-Moerdijk-Logo.svg\" alt=\"Gemeente Moerdijk - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"16 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/GreenChem-Adblue-Logo.svg\" alt=\"GreenChem Adblue - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"17 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2025\/12\/005.-BRANDBITS\u00ae-Website_Rewin.svg\" alt=\"005. BRANDBITS\u00ae - Website_Rewin\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"18 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Jamoneria-Logo.svg\" alt=\"Jamoneria - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"19 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Kinly-Logo.svg\" alt=\"Kinly - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"20 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Poncat-Logo.svg\" alt=\"Poncat - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"21 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Souk-Tajine-Logo.svg\" alt=\"Souk Tajine - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"22 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/Access-Equipment-Logo.svg\" alt=\"Access Equipment - Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"23 van 23\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/03\/YourFellow-Logo.svg\" alt=\"YourFellow - Logo\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1da90529 e-con-full overflow e-flex e-con e-parent\" data-id=\"1da90529\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5dda80 elementor-widget elementor-widget-heading\" data-id=\"b5dda80\" data-element_type=\"widget\" data-e-type=\"widget\" data-a-split=\"word\" data-a-each=\"0.2\" data-obs-once=\"true\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cases met <br> merkidentiteit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7710c26 elementor-pagination-type-progressbar elementor-widget elementor-widget-loop-carousel\" data-id=\"7710c26\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;2151&quot;,&quot;pagination&quot;:&quot;progressbar&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:30,&quot;sizes&quot;:[]},&quot;slides_to_show&quot;:&quot;1&quot;,&quot;offset_sides&quot;:&quot;both&quot;,&quot;offset_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:200,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;offset_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-9412 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-9412 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2026\/04\/004.-BRANDBITS\u00ae-Cases-Brandweer-Uitgelichte-afbeelding-scaled.webp\") 50% 50%;background-size:cover;}<\/style><style id=\"loop-2151\">.elementor-2151 .elementor-element.elementor-element-e0c7dff{--display:flex;--min-height:400px;--justify-content:flex-end;--border-radius:5px 5px 5px 5px;--padding-top:25px;--padding-bottom:25px;--padding-left:25px;--padding-right:25px;}.elementor-2151 .elementor-element.elementor-element-c359631 img{max-width:100%;height:100%;}.elementor-2151 .elementor-element.elementor-element-00cc2c4{--display:flex;--flex-direction:row;--container-widget-width:calc( ( 1 - var( --container-widget-flex-grow ) ) * 100% );--container-widget-height:100%;--container-widget-flex-grow:1;--container-widget-align-self:stretch;--flex-wrap-mobile:wrap;--justify-content:space-between;--align-items:center;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2151 .elementor-element.elementor-element-c2540a0 .elementor-heading-title{font-family:var( --e-global-typography-0fe1c37-font-family ), Sans-serif;font-size:var( --e-global-typography-0fe1c37-font-size );font-weight:var( --e-global-typography-0fe1c37-font-weight );text-transform:var( --e-global-typography-0fe1c37-text-transform );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );color:var( --e-global-color-secondary );}.elementor-2151 .elementor-element.elementor-element-28dcadd .elementor-button{font-family:var( --e-global-typography-0fe1c37-font-family ), Sans-serif;font-size:var( --e-global-typography-0fe1c37-font-size );font-weight:var( --e-global-typography-0fe1c37-font-weight );text-transform:var( --e-global-typography-0fe1c37-text-transform );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );fill:var( --e-global-color-secondary );color:var( --e-global-color-secondary );background-color:#FFFFFF00;border-style:solid;border-width:1px 1px 1px 1px;border-color:var( --e-global-color-secondary );padding:10px 10px 10px 10px;}@media(max-width:1024px){.elementor-2151 .elementor-element.elementor-element-c2540a0 .elementor-heading-title{font-size:var( --e-global-typography-0fe1c37-font-size );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );}.elementor-2151 .elementor-element.elementor-element-28dcadd .elementor-button{font-size:var( --e-global-typography-0fe1c37-font-size );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );}}@media(max-width:767px){.elementor-2151 .elementor-element.elementor-element-e0c7dff{--min-height:0px;}.elementor-2151 .elementor-element.elementor-element-c2540a0 .elementor-heading-title{font-size:var( --e-global-typography-0fe1c37-font-size );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );}.elementor-2151 .elementor-element.elementor-element-28dcadd .elementor-button{font-size:var( --e-global-typography-0fe1c37-font-size );line-height:var( --e-global-typography-0fe1c37-line-height );letter-spacing:var( --e-global-typography-0fe1c37-letter-spacing );word-spacing:var( --e-global-typography-0fe1c37-word-spacing );}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-9412 post-9412 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkbeleving expertise-merkidentiteit expertise-merkstrategie\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/1187627497?share=copy&amp;fl=sv&amp;fe=ci&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/brandweer\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Brandweer Brabant-Noord<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Overheid<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-8944 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-8944 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2026\/02\/004.-BRANDBITS\u00ae-Cases-CONNECTING-Uitgelichte-afbeelding-Cropped-copy-scaled.webp\") 50% 50%;background-size:cover;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-8944 post-8944 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkactivatie expertise-merkbeleving expertise-merkidentiteit expertise-merkstrategie\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/1166369443?share=copy&amp;fl=sv&amp;fe=ci&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/connecting-processes\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Connecting Processes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Maakindustrie<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-8181 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-8181 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2025\/08\/BRANDBITS.004-REWIN_08-scaled.webp\") 50% 50%;background-size:cover;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-8181 post-8181 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkbeleving expertise-merkidentiteit\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/1114869788?share=copy#t=0&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/rewin\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">REWIN<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Economische ontwikkelings&shy;maatschappij<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-7972 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-7972 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2025\/08\/BRANDBITS.004-HIVE_016.webp\") 50% 50%;background-size:cover;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-7972 post-7972 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkbeleving expertise-merkidentiteit expertise-merkstrategie\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/1110883454?share=copy#t=0&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/hive\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Business Park Aviolanda | Koninklijke Luchtmacht | Gemeente Woensdrecht<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Aerospace<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-168 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-168 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/07\/BRANDBITS\u00ae-Case-Gemeente-Moerdijk-Still.webp\") 50% 50%;background-size:cover;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-168 post-168 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkidentiteit\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/917840565?share=copy&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/gemeente-moerdijk\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Gemeente Moerdijk<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Overheid<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-2151\">.e-loop-item-6075 .elementor-element.elementor-element-e0c7dff:not(.elementor-motion-effects-element-type-background), .e-loop-item-6075 .elementor-element.elementor-element-e0c7dff > .elementor-motion-effects-container > .elementor-motion-effects-layer{background:url(\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/07\/BRANDBITS\u00ae-Case-YourFellow-Still.webp\") 50% 50%;background-size:cover;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2151\" class=\"elementor elementor-2151 swiper-slide e-loop-item e-loop-item-6075 post-6075 case type-case status-publish format-standard has-post-thumbnail hentry expertise-merkbeleving expertise-merkidentiteit\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-e0c7dff your-class e-flex e-con-boxed e-con e-parent\" data-id=\"e0c7dff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;animation&quot;:&quot;none&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/vimeo.com\\\/984722086?share=copy&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-video-embed\" role=\"presentation\"><\/div>\n\t\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-c359631 elementor-widget elementor-widget-image\" data-id=\"c359631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/brandbits.nl\/en\/case\/yourfellow\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1021\" height=\"483\" src=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png\" class=\"attachment-full size-full wp-image-1679\" alt=\"\" srcset=\"https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048.png 1021w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-300x142.png 300w, https:\/\/brandbits.nl\/wp-content\/uploads\/2024\/02\/Rectangle-2048-768x363.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00cc2c4 e-flex e-con-boxed e-con e-child\" data-id=\"00cc2c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2540a0 elementor-widget elementor-widget-heading\" data-id=\"c2540a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Yourfellow<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28dcadd elementor-widget elementor-widget-button\" data-id=\"28dcadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Marketing<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85f87a5 e-flex e-con-boxed e-con e-parent\" data-id=\"85f87a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f2ae132 elementor-widget elementor-widget-heading\" data-id=\"f2ae132\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ over Tone of Voice<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-211134a elementor-widget__width-initial elementor-widget elementor-widget-n-accordion\" data-id=\"211134a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3460\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3460\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h2 class=\"e-n-accordion-item-title-text\"> Wat is tone of voice? <\/h2><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"67.882\" height=\"67.882\" viewBox=\"0 0 67.882 67.882\"><g id=\"Group_1307\" data-name=\"Group 1307\" transform=\"translate(3515.028 -4770.849) rotate(45)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\"><g id=\"Group_1309\" data-name=\"Group 1309\" transform=\"translate(-912 -5835)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3460\" class=\"elementor-element elementor-element-e4d3186 e-con-full e-flex e-con e-child\" data-id=\"e4d3186\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d625bf elementor-widget elementor-widget-text-editor\" data-id=\"3d625bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tDe specifieke stijl en toon van al je teksten. Dit kan informeel of formeel, zakelijk of\nspeels, inspirerend of daadkrachtig zijn. Afhankelijk van jouw <a style=\"color: #cda4df;\"href=\"https:\/\/brandbits.nl\/merkstrategie\/\">merkstrategie<\/a> en wat is\nvastgesteld in het <a style=\"color: #cda4df;\"href=\"https:\/\/brandbits.nl\/merkstrategie\/brand-identity-prism\/\">Brand Identity Prism<\/a> bepalen we de stijl.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3461\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3461\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h2 class=\"e-n-accordion-item-title-text\"> Waarom is een eenduidige tone of voice belangrijk? <\/h2><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"67.882\" height=\"67.882\" viewBox=\"0 0 67.882 67.882\"><g id=\"Group_1307\" data-name=\"Group 1307\" transform=\"translate(3515.028 -4770.849) rotate(45)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\"><g id=\"Group_1309\" data-name=\"Group 1309\" transform=\"translate(-912 -5835)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3461\" class=\"elementor-element elementor-element-228835f e-con-full e-flex e-con e-child\" data-id=\"228835f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4350d6b elementor-widget elementor-widget-text-editor\" data-id=\"4350d6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tHet zorgt voor herkenning, versterkt je merkpersoonlijkheid en voorkomt verwarring\nbij je publiek.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3462\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3462\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h2 class=\"e-n-accordion-item-title-text\"> Hoe stellen jullie \u2018m vast? <\/h2><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"67.882\" height=\"67.882\" viewBox=\"0 0 67.882 67.882\"><g id=\"Group_1307\" data-name=\"Group 1307\" transform=\"translate(3515.028 -4770.849) rotate(45)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\"><g id=\"Group_1309\" data-name=\"Group 1309\" transform=\"translate(-912 -5835)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3462\" class=\"elementor-element elementor-element-5a3c087 e-con-full e-flex e-con e-child\" data-id=\"5a3c087\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21b3e47 elementor-widget elementor-widget-text-editor\" data-id=\"21b3e47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tVia voorbeelden, contra-voorbeelden en richtlijnen voor woordgebruik, zinsopbouw\nen emotionele nuances. Daarnaast moet de tone of voile aansluiten op jouw\n<a style=\"color: #cda4df;\"href=\"https:\/\/brandbits.nl\/merkidentiteit\/\">merkidentiteit<\/a>.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-3463\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-3463\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h2 class=\"e-n-accordion-item-title-text\"> Wat levert het op? <\/h2><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"67.882\" height=\"67.882\" viewBox=\"0 0 67.882 67.882\"><g id=\"Group_1307\" data-name=\"Group 1307\" transform=\"translate(3515.028 -4770.849) rotate(45)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"48\" height=\"48\" viewBox=\"0 0 48 48\"><g id=\"Group_1309\" data-name=\"Group 1309\" transform=\"translate(-912 -5835)\"><g id=\"Ellipse_65\" data-name=\"Ellipse 65\" transform=\"translate(912 5835)\" fill=\"none\" stroke=\"#fff\" stroke-width=\"1\"><circle cx=\"24\" cy=\"24\" r=\"24\" stroke=\"none\"><\/circle><circle cx=\"24\" cy=\"24\" r=\"23.5\" fill=\"none\"><\/circle><\/g><path id=\"svg-gobbler\" d=\"M14.853,0H13.367V13.367H0v1.485H13.367V28.22h1.485V14.853H28.22V13.367H14.853Z\" transform=\"translate(922.397 5845.126)\" fill=\"#fff\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-3463\" class=\"elementor-element elementor-element-0bdef2e e-con-full e-flex e-con e-child\" data-id=\"0bdef2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0c0219 elementor-widget elementor-widget-text-editor\" data-id=\"e0c0219\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tAlle communicatie klinkt als \u2018\u00e9\u00e9n stem\u2019, wat vertrouwen wekt en de merkbeleving\nversterkt.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Wat is tone of voice?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"De specifieke stijl en toon van al je teksten. 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Het gaat hier niet enkel om de woorden [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1882,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1908","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tone of voice, de stem van jouw merk - BRANDBITS\u00ae<\/title>\n<meta name=\"description\" content=\"De tone of voice is de stijl voor alle interne en externe communicatie. 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